Business strategy focuses on improving the competitive position of a companys or business units products
or services within the specific industry or market segment that the company or business unit serves. (Hunger
& Wheelen, 2015)
Michael Porter proposes two generic competitive strategies for outperforming other corporations in a
particular industry: lower cost and differentiation. (Porter, Competitive Strategy, 1980).
You are required to select two organisations that utilise each of Porters strategies (i.e. one organisation
utilizing a low cost strategy and another organisation utilizing a differentiated strategy) and discuss how
these organisations implement their chosen strategy to gain competitive advantage.
In addition to illustrating how each organization implements its business strategy, your report should address
the risks and requirements associated with each competitive strategy.
Table of contents on first page
Introduction
(500 words)
Marks will be awarded for providing the reader with an
understanding of the theme of this report through a
clear and concise introduction
10%
Low Cost Strategy
(750 words)
Marks will be awarded for illustrating how the chosen
organisation has designed, delivers and markets a
comparable service more efficiently than its competitors
Marks will be awarded for identifying and discussing the
risks associated with implementing a low cost strategy
25%
Differentiation Strategy
(750 words)
Marks will be awarded for illustrating how the chosen
organisation has provides unique and superior value to
the buyer in terms of service quality, special features,
etc.
Marks will be awarded for identifying and discussing the
risks associated with implementing a differentiation
strategy
25%
Requirements for Generic
Competitive Strategies
(500 words)
Marks will be awarded for identifying and discussing the
commonly required skills, resources and organisational
requirements to ensure the feasibility of the chosen
generic strategy.
20%
Conclusions and
Recommendations
(500 words)
Marks will be awarded for the strength of
recommendations and concluding remarks illustrating
clear comprehension of negotiating process
Using Ryanair as the low cost strategy
Using Emirates airline as the differentiation strategy
I Have the Introduction complete
Strategic management in action by mary coulter
Competitive advantage by Michael Porter
Both need to be used as references
Also I use the “cite this for me” to reference
Needs to be used

Get Your Paper Before the Deadline. Our Services are 100% private and Confidential
Useful Links That Will Help You Around
Link to new order https://studentsolutionsusa.com/orders/stud/new
link to login page https://studentsolutionsusa.com/orders/login
New user registration link https://studentsolutionsusa.com/orders/register
Forgot Password https://studentsolutionsusa.com/orders/forgot/password
FREQUENTLY ASKED QUESTIONS
Question: How does this work?
Answer: Good Question. We are a group of a freelance board of students and professional essay writers. At our website, you may get help with any type of academic assignments: essay, coursework, term paper, business plan, case study, article review, research paper, presentation, and speech. Top writers can help with complex assignments such as dissertations, thesis papers, etc. All of them are professionals possessing excellent knowledge in their field of expertise, perfect writing skills, quality, and speed. When you place an order on our website, we assign it to the best writer. Once the writer finishes the work, the paper is submitted to our quality assurance desk who go through it and ensure it is unique and plagiarism free and that the instructions were followed to the detail. After this step we upload the paper in your account, we also send a copy to the email that you used to register the account with. we can guarantee you that the paper will be 100% plagiarism free. Besides, our services are 100% private and confidential
Question: How do I place an Order after getting to the order page
Answer: There are three major steps in the ordering process
Step 1 ....................................................paper details In this step, you will fill in the instructions of your paper; you can upload any materials that you feel will make your assignment a success. Besides, you can also email us at [email protected] Remember to specify the correct academic level. Please note that sources mean the number of references.
Step 2...................................................... Price calculation Kindly specify the number of pages, type of spacing and the correct deadline. This step will give you the estimated cost minus discount -- you may add the extra features if you wish.
Step 3 ....................................................discount and payment Use the discount code HAPPY2018 to enjoy up to 30% discount of your total cost After this step, proceed to safe payment; you can checkout using your card or PayPal Please note we will send the complete paper to the email you will provide while registering. A copy will also be uploaded to your account
Question: How will I know when my paper is complete? or How will I get the complete Paper?
Answer: Once we are done with the paper, we will be uploaded to your account. A copy will also be sent to the email you registered with. We can guarantee you the following:- 1. Our service is private and confidential; we don't spam or share your contacts with anyone 2. The final paper will be plagiarism free. We will send a Turnitin Report to the email you registered with 3. At our company, willing to do free unlimited revisions until you are satisfied with your paper
Question:- Am a new client, How can I get the guarantee that the paper will be completed and sent to me before my deadline?
Answer: Thank you for expressing your concerns. We would love to have you as our loyal customer. We are certain if we do good work, you will come back for me. Besides, you will give us referrals to your friends and family. For that reason, we can’t fail to deliver your paper within your specified time frame. We will ensure we submit the paper on time so that you can have enough time to go through it, if you have problems with the paper delivered, you can request a free revision. You are entitled to as many revisions as you would wish until you get a paper that satisfies you
Useful Links That Will Help You Around
Link to new order https://studentsolutionsusa.com/orders/stud/new
link to login page https://studentsolutionsusa.com/orders/login
New user registration link https://studentsolutionsusa.com/orders/register
Forgot Password https://studentsolutionsusa.com/orders/forgot/password