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Cross-Cultural Management Research Paper Outline

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CROSS-CULTURAL MANAGEMENT

RESEARCH PAPER OUTLINE

I. introduction

a. Thesis – The goal of this article is to do research, plan, implement, and manage a new program on how to conduct business from a cross-cultural operational perspective in nations with varying cultural variations. With Starbucks as a case study, we can demonstrate how cross-cultural management may improve a company's worldwide relationships with consumers by overcoming cultural differences and language hurdles, as well as increasing revenue and long-term sustainability. Using cross-cultural management as a sustainable tool for the improvement of the business is at the heart of this program's mission to help international licensed owners of Quick Service Restaurants (QSRs) operating in other countries.

II. Literature review

a. Cross Culture Management – Individual members of a company's culture are evaluated in this discipline, as well as supervisors and their management methods. People's own beliefs, as well as their comprehension and responses to their cultural environment and experience, take center stage at the individual level. In today's fast-paced business environment, cross-cultural management is must-have ability. Both internally and externally, it may be broken down into these two subcategories. Internally, cultural divergences are a result of the many backgrounds and perspectives represented within the company's workforce. In order to create a cohesive work atmosphere that encourages teamwork among culturally diverse personnel, managers must address these individuals' differing values. As the majority of workers are locals, each regional office has its own culture and set of systems tailored to the needs of the many offices throughout the globe. From an external perspective, cultural management may be seen in how local clients are approached or marketing strategies are localized when a firm first enters a new market.

b. International Culture- With the advent of globalization and economic interconnectedness, it is more necessary than ever for leaders to have cross cultural management abilities.

III. Findings

a. Prioritizing growth and revenue as the min models of examining cross-cultural management as well as international culture.

i. Analyzing cross-cultural management and international culture may use Starbucks as the main example.

ii. Analyzing how companies and organizations in other countries compete for global markets and how this works to their advantage.

b. The examination of cross-cultural factors in human management- Diversity is becoming more common in the workplace. Many individuals from varied ethnic, cultural, and geographic origins make this possible. It might be difficult to manage a staff like this. Consequently, HR managers should be prepared to assess and investigate the particular difficulties that arise from diversity.

i. the establishment of a positive culture in the workplaces

ii. Diversity as a way of marketing the brand.

c. developing excellent communication skill with the employees from other nationalities,

d. examining the creation of an effective cross cultural training- evaluation of a workshop-based training program that enables agents to assist organizations and individuals in developing cross-cultural competencies

e. Examining cross cultural communication in other countries such as Asia.

IV. Recommendations

a. doing a SWOT analysis, learning about the culture of the host nation, and practicing a few basic words in the language of the host country

i. Compare Starbucks' SWOT analysis to acquire a better understanding of the company's goods and services in global markets.

ii. To find out where the greatest places to serve customers are in various areas and locales, you should look at customer feedback.

V. Conclusion

a. Summary- Highlight the major aspects of the thesis statement and briefly outline each subject to include subtopics so that the rationale for study may be explained.

VI. References

Dolan, S. L., & Kawamura, K. M. (2015).  Cross cultural competence: A field guide for developing global leaders and managers. Emerald Group Publishing. retrieved from: https://www.researchgate.net/profile/Simon-Dolan-2/publication/273317677_Cross_Cultural_Competence_A_Field_Guide_for_Developing_Global_Leaders_and_Managers_30_DISOUNT_see_over_for_details/links/54fdd6470cf20700c5ec0fec/Cross-Cultural-Competence-A-Field-Guide-for-Developing-Global-Leaders-and-Managers-30-DISOUNT-see-over-for-details.pdf

Henao, D., Gregory, C., & Dixon, Y. (2021). Impact of Diversity and Inclusion Education on Team Member Engagement.  Journal of Best Practices in Health Professions Diversity,  14(1), 14-24. retrieved from: Impact of Diversity and Inclusion Education on Team Member Engagement on JSTOR

Romani, L., Barmeyer, C., Primecz, H., & Pilhofer, K. (2018). Cross-cultural management studies: state of the field in the four research paradigms.  International Studies of Management & Organization,  48(3), 247-263. retrieved from: Cross-Cultural Management Studies: State of the Field in the Four Research Paradigms* (tandfonline.com)

Xu, D. (2020). Cross-cultural Human Resource Management Research by the Case of Starbucks (China).  Academic Journal of Humanities & Social Sciences,  3(9). retrieved from: Cross-cultural Human Resource Management Research by the Case of Starbucks (China) | Francis Academic Press (francis-press.com)