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Key words from class for this small paper:

·  Efficiency

·  Oligopoly

·  Disruptive innovation

·  Breakthrough

·  Logistics inefficiency; Information inefficiency; Political inefficiency; Ethical inefficiency

An example, concerning the automobile industry’s evolution over the past 100 years. We discussed how changes in global efficiencies (innovation) brought about a cycle of intense competition, followed by consolidation and oligopoly, followed by more improvements in efficiencies and another round of competition, and now consolidation again.

An important part of that example is how innovations are the spark that start each new cycle, ending in consolidation and oligopoly.

Describe the evolution of any industry over the past 20 – 100 years. (Yes, you can use the automobile industry, if you wish.) Identify by name the companies that have been important in the industry. Describe whatever innovations and other changes have caused the industry to go through the phases of competition, consolidation, and oligopoly. Identify the industry’s current state. Be descriptive in your discussion of the industry pressures and opportunities.

As part of this assignment, be sure to explicitly state the innovations or efficiency breakthrough that gave rise to the dog-eat-dog phase. You may also have ideas about potential innovations or efficiency breakthroughs which could happen in the near future. You may discuss those ideas, if you think it adds to your response.

(In evaluating the current state of the business – ask yourself whether the competition is a fight for survival, or only a fight for market share. Very different situations. In North America, we often refer to the fight for survival as “dog eat dog” competition.)

PS:Please write a short essay including your own thinking and analysis. 3 pages in length. APA format.

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