March22BBA211CrossCulturalMakeupFinal1.docx
BBA211 Cross Cultural Business Issues Task brief & rubrics
Assignment:
You are an executive assistant for a manager of a cosmetics company based in the USA. The company is considering expanding its operations and opening a branch in China and you have been asked to write a report looking at cultural working differences between the USA and China.
Referring to Hofstede’s dimensions and their effect on working practices, write a report about potential problems that could arise between staff from the two countries working together.
Suggested source:
Hofstede, G.; Hofstede, G.J. & Minkov, M. 2010. Cultures and Organisations. New York: McGraw Hill
Formalities:
· Report style (sections, headings – introduction, findings, analysis, etc.)
· Wordcount: 1300
· Font: Arial 12 pts.
· The in-text References and the Bibliography must be in Harvard’s citation style.
Weighting: 60%
Submission:
The following learning outcomes will be assessed:
· Ability to select and present relevant findings in a concise written style according to word count
· Ability to analyse and interpretate evidence (eg. evaluating consequences, implications)
· Referencing following Harvard conventions (reference list and in text quotation or paraphrasing)
Rubrics
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Exceptional 90-100
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Good 80-89
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Fair 70-79
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Marginal fail 60-69
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Knowledge & Understanding (35%)
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Student demonstrates excellent understanding of key concepts and uses vocabulary in an entirely appropriate manner.
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Student demonstrates good understanding of the task and mentions some relevant concepts and demonstrates use of the relevant vocabulary.
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Student understands the task and provides minimum theory and/or some use of vocabulary.
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Student understands the task and attempts to answer the question but does not mention key concepts or uses minimum amount of relevant vocabulary.
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Critical Thinking (35%)
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Student critically assesses in excellent ways, drawing outstanding conclusions from relevant authors.
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Student critically assesses in good ways, drawing conclusions from relevant authors.
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Student provides some insights but stays on the surface of the topic with mainly descriptive writing.
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Student makes little or no critical thinking insights.
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Communication (30%)
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Student communicates ideas extremely clearly with excellent use of grammar and organization of ideas (cohesion, headings, etc). All sources are referenced and/or paraphrased correctly in text and as a list.
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Student communicates ideas clearly with good use of grammar and organization of ideas (cohesion, headings, etc). Sources are mostly referenced correctly in text and as a list.
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Student communicates ideas with some clarity, but with some questionable use of grammar and organization. Sources referenced with some errors.
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Student communicates ideas in an unclear and unconcise way with language and organization that affects the message. Sources referenced with many errors in text and in the list.
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