MKT 100Week 6 Assignment{Enter Student Name Here}{Enter Business Selection Name Here}Business Options: Crystal Pepsi, Microsoft Zune, Heinz EZ Squirt Colored Ketchup or Friendster
{Enter Date Here}
100 Points
Course Learning Outcome: Discuss the key principles and concepts of marketing
Prime Marketing Failure
{Enter prime Marketing Failure your business made here}
{Enter Sentence # 1 discussing the prime failure and why you believe the business failed in this marketing endeavor.}
{Enter Sentence # 2 discussing the prime failure and why you believe the business failed in this marketing endeavor.}
{Enter Sentence # 3 discussing the prime failure and why you believe the business failed in this marketing endeavor.}
Note: Do not copy and paste from websites, use your learned marketing skills to conduct this assessment.
Marketing Principles
{Enter Marketing Principle/Concept #1 Business did not take into account Here-Note: Review textbook chapters 1-10 to locate various marketing principles/concepts}
{Enter discussion of how ignoring this Marketing Principle/Concept helped cause/contribute to the failure}
{Enter Marketing Principle/Concept #2 Business did not take into account Here-Note: Review textbook chapters 1-10 to locate various marketing principles/concepts}
{Enter discussion of how ignoring this Marketing Principle/Concept helped cause/contribute to the failure}
{Enter Marketing Principle/Concept #3 Business did not take into account Here-Note: Review textbook chapters 1-10 to locate various marketing principles/concepts}
{Enter discussion of how ignoring this Marketing Principle/Concept helped cause/contribute to the failure}
Recommendations
{Enter Your Recommendation #1: What should the business have done if you were the Marketer}
{Enter here your justification on why do you think this Recommendation would have worked to save the business.}
{Enter Your Recommendation #2: What should the business have done if you were the Marketer}
{Enter here your justification on why do you think this Recommendation would have worked to save the business.}
{Enter Your Recommendation #3: What should the business have done if you were the Marketer}
{Enter here your justification on why do you think this Recommendation would have worked to save the business.}
References
You are not required to use sources.
However, if you used source material/data/numbers/ideas (any item you did not create) you MUST cite them in text and reference them on this sheet.
If you did not use sources, you may delete this slide.
NOTE : You will also be graded on grammar, capitalization, sentence structure and wording throughout the presentation.
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