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GEB4890 Business Strategy and Policy
Week 2 Assignment
Exercise Content
Weekly Assignment:
In your textbook Strategic Management 13th edition:
-Analyze and answer Chapter 2 End of Chapter Mini-Case questions for review and critical thinking
Mini-Case Watch out All Retailers, Here Comes Amazon; Watch out Amazon, Here Comes Other Competitors:
 1.Can any firm beat Amazon in the marketplace? If not, why not? If so, how can they best do so?
2.How formidable a competitor is Google for Amazon? Please explain.
 3.What are Amazon’s major strengths? Does it have any weaknesses? Please explain.
4.Is Jet.com a potential concern for Amazon? Why or why not?

About APA 7th Edition

APA 7th edition is the latest version of the American Psychological Association (APA) citation and referencing style guide. It is commonly used in social sciences, psychology, education, and other related fields for writing academic papers, research articles, and dissertations. The APA 7th edition provides guidelines for citing sources, formatting the document, and organizing the structure of the paper.
An illustration/example of APA 7th edition citation for a journal article is as follows:
Author, A. A. (Year, Month Day of Publication). Title of the article. Title of the Journal, volume number(issue number), page range.

For example:
Smith, J. (2022, June 10). The impact of technology on mental health. Journal of Technology and Mental Health, 3(2), 50-60.
In the reference list, the sources are listed in alphabetical order by the author’s last name. In-text citations are used in the main text to give credit to sources and include the author’s last name and the year of publication.

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